Here is the additional information Everyday Edison's was kind enough to provide us.

THE PRESENTATION:
You will have 2 MINUTES to present your idea to the panel of judges.  Start your presentation with:

• Your name.
• Your participant number.
• The name of your invention.

You MUST address the following during your presentation:

• Describe your invention.
• Who is the targeted user/intended user?
• What problem/issue does it solve or address? 
• How does it solve that problem?
• What makes your product better than available alternatives?
• Where do you see this product selling?

Below are the most common reasons why an invention is not selected for the show:

• The invention is beyond the development scope of our team
• The invention may carry a potential legal risk (liability insurance limitations)
• The invention does not appeal to a broad enough market (although the market may still be very significant)
• The invention is not appropriate for the public television audience
• The invention is too similar to another product already on the market:*
    
  

Another possibility could be that the strength of patent protection (or possible patent protection) is not clear because:

• The invention is not clearly patentable
• Patentability for the invention may be limited by public disclosure occurring more than a year ago
• Patent protection may be limited to a design patent (Design patents are sometimes too easy to get around)
• Although the invention is patented or perhaps could be patented, the claims may not offer broad enough protection

A patent for a similar invention is pending or has already been issued to somebody else.

   You can search patents for free at www.uspto.gov or www.google.com/patents