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How to invent right!

How to invent right!
Why do most inventors struggle to commercialize their inventions? Why are 97% of all patents worth less than what it cost to obtain them? In my opinion inventors have been going about this all wrong! The information they have is outdated. And, a lot of inventors get their advice from folks who don't have the experience to offer sound opinions - and...
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The Reality of Being an Inventor

The Reality of Being an Inventor
I truly love the process of creating. Seeing your product on store shelves or maybe even TV is incredibly rewarding. Watching someone use your product is magical. I love it. But, like everything else in life, it takes a lot of hard work and perseverance to succeed. Here are a few simple truths that I’ve learned in my career about creating new produ...
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How do you find your potential licensee? How do you find companies looking for your particular idea?

How do you find your potential licensee? How do you find companies looking for your particular idea?
Just the other day I was speaking to an inventRight student and he mentioned that his list of potential licensees was somewhat short. Being familiar with the industry, I asked him if a particular company was on his list and, guess what?, it wasn’t. I asked him how he developed his list. He has used one of our recommended strategies which is to visi...
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Are videos important to license your product idea?

Are videos important to license your product idea?
This is a great question. I've seen some videos that do a really great job of demonstrating a product's benefit. But do you need to have one? I think it all depends on the industry for which you are creating products. If you’re submitting ideas to toy companies (and submitting a lot of them which is how to be successful) then making a video for eac...
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Recent comment in this post
Wayne Augsburger
Totally agree Dude! Great read.
Monday, 14 May 2018 09:09
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inventRight Helps People License Their Ideas. How?

inventRight Helps People License Their Ideas.  How?
Licensing ideas is easier now than it has ever been.  Open innovation is flourishing and thousands of companies are looking for new ideas.  Technological developments like 3D printers allow you to make prototypes quickly and inexpensively.  Crowd-funding websites help you raise needed dollars.  Freelance websites offer inexpensi...
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Roadblock ahead! How to Stay Motivated While Trying to License Your Idea

Roadblock ahead!  How to Stay Motivated While Trying to License Your Idea
One of the toughest things about being an inventor or product developer is staying motivated and keeping on track – especially in light of setbacks.  This journey is a marathon; definitely not a sprint and you are going to experience ups and downs along the way. You need to have a few tips and strategies to help you stay excited, enthusiastic ...
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Finding a Product Scout or Licensing Agent is like Finding a Leprechaun!

Finding a Product Scout or Licensing Agent is like Finding a Leprechaun!
Finding a product scout, meaning someone who will represent your product to companies and aggressively try to get you a licensing deal, is like trying to catch the pot of gold at the end of the rainbow. Bringing your idea to market through the licensing model is straightforward – and something that you can do for yourself.  I’ve done it you ca...
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Recent Comments
J Farrell
Just what I needed to read! .. I get tired and worn out, (never give up), but looking for something easier. It would be harder t... Read More
Wednesday, 21 February 2018 06:14
Andrew Krauss
LOL J, Yes, you could sell that product all day long. Many inventors just want someone to agent and sell their idea for them. T... Read More
Thursday, 22 February 2018 18:05
Aaron McGill
Just to the point! I thought that way for many years, waiting for that special someone who will take my idea/ product out there to... Read More
Friday, 23 February 2018 12:31
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Show Me The Money! How Much Can You Make From Licensing Your Idea?

Show Me The Money!  How Much Can You Make From Licensing Your Idea?
How much money can you make from licensing your idea? Someone asked me this question recently. In fact, some folks wanted to know if I can bring inventRight students onto my videos and seminars so they can share how much money they’re making. I haven’t gotten this sort of question in a long time and I doubt that I can answer it to anybody’s satisfa...
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Recent Comments
Andrew Krauss
I'm so happy for you Jason. You followed the inventRight approach and licensed your first product! The number of years a product ... Read More
Tuesday, 13 February 2018 10:16
Andrew Krauss
Hello Faith, My recommendation would be to license this second product just like you did for your toy. That would be the best wa... Read More
Thursday, 26 April 2018 07:17
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Royalty Rates - How to get a Higher One!

Royalty Rates - How to get a Higher One!
Royalty rates are an important party of licensing – after all, it’s how you get paid! Everybody wants to know: how do I get the highest royalty rate? First let me tell you that royalty rates average about 5%. Over and over, across different industries and lots of different products, a royalty rate of 5% is standard. Once in awhile it might be 3% if...
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When Do You File a Patent? You’d Be Surprised!

When Do You File a Patent?  You’d Be Surprised!
I want to talk about when you should file a patent.  And based on my experience, I have a different approach to this than many other folks.  Trust me, I know exactly what it feels like to come up with an exciting new product idea, and Boom! That’s when fear takes over. Is someone going to steal my idea? 25 years ago, that fear hit me, and...
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18 Tips to Protect your Ideas

18 Tips to Protect your Ideas
Disclaimer: I am not an attorney and this is not legal advice. Happy New Year! Today I am going to go over 18 ways to protect your product ideas. It’s a lot of information that I think will help you both protect and license your idea successfully. I’m going to share the traditional methods of course, with the USPTO as your main resource, but I’m al...
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Recent Comments
Aaron McGill
Thanks Stephen, Great as always! Can't wait to get my copy of "How to Sell your idea with or Without a Patent". Warm Greetings fr... Read More
Wednesday, 03 January 2018 09:32
Andrew Krauss
A.McGill...... We are known for "One Simple Idea" book, but Stephen put a lot into "How to Sell your idea with or Without a Patent... Read More
Monday, 08 January 2018 13:19
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Reality Check for Inventors: No One Else is Going to Do it All for You

Reality Check for Inventors: No One Else is Going to Do it All for You
Today I want to talk about that magic person or company that is going to come along and do everything for you. They are going to take your idea, they are going to license it from you, and they are going to send you checks. All you have to do is come up with a great idea. Sounds like a miracle, doesn’t it? That’s because it is! It doesn’t happen tha...
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Recent Comments
Brad Gupton
Another Great post. Keep 'em coming!!!!
Wednesday, 03 January 2018 20:11
Andrew Krauss
Thanks for the kind words about Stephen's post. Keep inventing! Andrew Krauss : inventRight Co-Founder: 650-793-1477... Read More
Monday, 08 January 2018 13:24
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4 Questions to Help You Evaluate Your Big Idea

4 Questions to Help You Evaluate Your Big Idea
Don’t Rely on any Evaluation Other than A Potential Licensee I want to talk about how to evaluate your product idea. I get this question all the time. People want to know: “Hey, do I have a good idea?” It’s something that I’ve spent a lot of time thinking about. Just the other day a bunch of really smart people showed me all the different ways to e...
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The 32 Most Common Problems Inventors Face

The 32 Most Common Problems Inventors Face
Are you experiencing any of the problems listed below? Is my idea different enough? Do I need a patent on my idea? Is my PPA good enough? Will a company steal my idea? Do I need a prototype? I don’t have the technical background, what should I do? Do I need a website? Do I need to start a business such as an LLC? Should companies sign my NDA? Is it...
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inventRight is a one-on-one coaching program founded by Stephen Key and Andrew Krauss. inventRight’s aim is to empower inventors with the knowledge, guidance, and help they need to license their ideas.

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