Need Help? 1-800-701-7993 | Contact Us

inventRight Blog

4 minutes reading time (794 words)

How Pitching Inventions is Similar to Landing a Big Fish

Yesterday while fishing, I realized that inventing products for different industries is a lot like fishing. I grew up fishing and I've always enjoyed watching a largemouth bass jump out of the water after my popper. Timing is everything and you have to hook 'em at just the right moment or you'll lose the fish. The largemouth bass pictured below put up a really good fight and even broke water several times!  

So, how is inventing for industry similar to fishing you may be wondering? Let me explain.

1. You need to get to know each industry like it's a body of water. Whether it's an ocean, river, lake, or pond, each body of water is unique. To hook a big one, you have to understand what's in that body of water, what it is you're going for, and how to catch it — the lures or bait you'll use.

2. The more you fish a certain body of water or invent for a certain industry, the more you get to know it. You know where the fish tend to be and at what time. You learn where the seaweed is that tends to snag your hook, so you can avoid it.

Every summer that I return to Rock Lake, I know where and when to fish. Sometimes things change a bit from season to season, but for the most part, I know the lake and I know how to fish it. When you stick to inventing within a couple of industries, you allow yourself to get to know people and build relationships with them. Over time and with practice, you gain insights and begin to observe industry trends.

3. Preparation is key when fishing somewhere you've never been and inventing for a new industry. If you are fishing somewhere where you've never been before, it's best to do some research on the area first, ask questions, go with a friend, or even hire a skilled guide to accompany you. Similarly, if you're venturing into a new industry, first learn about the industry. Listen to podcasts and webinars. Read about the companies. See what's trending and ask questions to get information, specifics, and feedback.

4. Keep casting and keep inventing! Sometimes you are out all day and get skunked, while other times you catch a beauty and a keeper on your second cast. Is it skill? Luck? Determination? Persistence? Positivity? Maybe a combination? I believe you get back what you put in, yet sometimes your beautiful and shiny lure just doesn't look appetizing or interesting to any of the fish. This doesn't make them bad fish — they're just not interested in what you are offering for dinner tonight! Try again tomorrow and next season.

Similarly, you might land a licensing agreement quickly for one product and then spend years working on another. Know when to change "lures" and work on a new project to get back in the game.

5. You need to use the right lure or bait for the fish you want to catch. If I want to catch a bass, I am most likely going to use a popper or twister tail. If I am fishing for a bluegill, I might just use a worm. Sometimes other fish will bite your bait, but the point is — you know what you're going for.

When you are inventing and pitching your inventions, get to know the companies you want to approach and what they are looking for, as well as how to present to them. It will make all the difference.

6. Once you hook 'em, you still have to reel them in! Sometimes it's nice and easy; other times it can be a bit more difficult. Maybe they start swimming the opposite way or something happens to your reel. Be sure to have a buddy or a coach there with a net to help you bring that big one up onto the pier or into the boat.

With inventing, it's much the same way. Having a coach and mentor is invaluable. I don't recommend going at it completely solo.

7. Celebrate your big win! Whether you catch and release or cook up a good ol' fish fry is up to you, but it's time to celebrate!

Happy summer fishing to all my inventor friends!

Tell me, can you think of some other ways that inventing for different industries is like fishing?

Be sure to share your big fish inventing wins with us so we can help you celebrate!

Best,

Coach April Mitchell, inventor of the Right Height Adjustable Over the Door Hook

inventRight Coach April Mitchell knows how to land a big fish!
From Green to Pro Demo Video Makers: Meet inventRi...
Not All No’s Are Created Equal

Related Posts

 

Comments 2

Guest - Rocky on Sunday, 29 August 2021 04:28

Hi there it was great listening to the nitty-gritty details on how feedback can be interpreted. I only got the 1 "not the right fit" and then I gave up!
I'm looking to get back on the horse and try again. It's time to get myself a coach.

Hi there it was great listening to the nitty-gritty details on how feedback can be interpreted. I only got the 1 "not the right fit" and then I gave up! I'm looking to get back on the horse and try again. It's time to get myself a coach.
Andrew Krauss on Wednesday, 01 September 2021 14:14

Keep going Rocky. "Not right fit" is a common response and totally fine. It's not a reason to give up. BTW - our students commonly have 20 to 30 companies they reach out to, so if you didn't reach out to that many you probably have many more chances for success.

Keep going Rocky. "Not right fit" is a common response and totally fine. It's not a reason to give up. BTW - our students commonly have 20 to 30 companies they reach out to, so if you didn't reach out to that many you probably have many more chances for success.
default_blogger Pitching Inventions is Similar to Fishing Inventing,tips,licensing –,inventors,fishing,pitching
Guest
Sunday, 26 September 2021

Captcha Image

blog?task=captcha Pitching Inventions is Similar to Fishing Inventing,tips,licensing –,inventors,fishing,pitching

By accepting you will be accessing a service provided by a third-party external to https://www.inventright.com/

About Us

inventRight is the world's leading expert on product licensing. Cofounded by Stephen Key and Andrew Krauss in 1999, it has since helped people from more than 60 countries license their ideas for new products.

Contact Us

1-800-701-7993 (U.S. & Canada)

1-650-793-1477 (Alaska, Hawaii & International callers)

Skype - inventright

Email: andrew@inventright.com

Stay Connected

Image
Image
Image
Image

Copyright © inventRight, LLC. All Rights Reserved.

Please use caution when evaluating any information, including but not limited to: business opportunities; links to news stories; links to services, products or other web sites.

No, representations, warranties, guarantees and/or endorsements are made or issued by inventRight LLC, expressed or implied, including, without limitation, any such representations, warranties, guarantees and/or endorsements related to whether or not an idea is patentable or profitable. Depiction of any trademarks/logos does not represent endorsement of inventRight LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies. Nothing contained herein or subsequently provided by inventRight shall be deemed legal or tax advice, and any and all visitors and/or users of this website are advised to seek the advice of a licensed attorney and/or CPA. Lastly, all visitors and/or users of this site are expressly instructed to read and review inventRight’s Terms and Conditions by clicking on the link below.

Read full Terms and Conditions here.   Read our Privacy Policy here

sucuri

Cron Job Starts